How to write a winning award entry


Winning awards is a persuasive way to attract and retain clients. Award-winning work turns heads, brings recognition to your team and draws in great people who want to work with you and for you.

This in-depth webinar will give you a real insight into what makes a winning PR award entry. You'll go away with a practical framework for powerfully telling the story of your best client campaigns in a way that engages awards judges.

The webinar will guide you through exactly what needs to be included to show that your campaign had the wow factor, and prove that your work had a tangible impact on the client's business.

Delivered by the only awards consultant and editor specialising in the PR industry, this Big Fish Training session is designed to give you a greater chance of being shortlisted or winning a prestigious industry award.

How will I benefit?

You'll immediately be able to apply what you've learned in the webinar to the next awards scheme you want to enter. You will understand what you should, and shouldn't, include in your written entry, and whether it's worth entering a particular campaign. The quality and clarity of your entries for all future awards schemes will improve, and you'll have greater confidence that your entries are effectively presenting your best work to the judges.

What will I learn?

  • Choosing the right campaign, for the right category and awards scheme
  • How to tell the story of your best client work
  • Structuring your written entry
  • Engaging awards judges
  • Judges' pet hates - what they are and how to avoid them
  • The magic formula for a winning entry

What else do I need to know?

This is a one-hour webinar that can be accessed via telephone or USB headset. There will be an opportunity to ask questions during and after the session.

You'll be in good hands. Your trainer, Maja, has helped consultancy and in-house teams achieve shortlistings and wins for hundreds of PR, marketing, and digital awards in every major awards scheme, in every sector and market, from the PRWeek Awards to the Cannes Lions.

Sounds good! How do I book?

Wednesday November 27th 2013: 12pm to 1pm

Wednesday December 11th 2013: 12pm tp 1pm

Price: £95 + VAT

Spaces are limited and allocated on a first come, first served basis. The specialised nature of the course means that it fills up quickly, so please get in touch today to guarantee your place. Please call 0118 958 7095 or email or complete the form below and someone will get in touch with you.